This course is not currently open to new applicants. Discover our full range of postgraduate degrees.
MSc Digital Marketing Online
Full or part-time distance learning degree
In the tech-driven business landscape, digital marketing plays a critical role in business growth strategies. This digital marketing masters equips you with profound insight into leveraging online platforms and digital technologies to drive powerful marketing strategies and connect with audiences globally. Engage with latest digital marketing practice, learning not only how to craft compelling digital narratives but also how to measure their impact, refine their reach, and ensure they resonate across cultural and geographical divides.
Whether you dream of refining your skills to lead global marketing campaigns, or switching careers and entering the digital marketing industry for the first time, this digital marketing MSc ensures you’re set for the opportunities ahead.
You’ll have 24/7 access to your study materials online, and the option to reach out for support from our dedicated team. Embrace the flexibility and innovation of an online masters that not only fits around your life but propels you towards your future ambitions in digital marketing.
Applications to this course are paused
We’re not currently enrolling for this course. If you're interested in taking the lead in digital strategy or innovation, apply now for our MBA Innovation or MBA Project Management – with flexible monthly start dates.
Fees for MSc Digital Marketing degree
Complete your degree at your own pace and fit your studies around your professional and personal life.
For UK students, the total fees will be the same – whether you choose to study full or part time. To explore all funding options, check out our UK fees and funding page or international fees and funding page.
Shape your future with Walbrook online courses
Flexible learning: your life, your pace
Choose when and where to study, full-time or part-time, with your progress fully supported by our team. Learning never has to feel rushed or delayed – it's your journey on your schedule.
Over 145 years of expertise
Upgrade your expertise with the skills of the future. Benefit from our long heritage of education in business, management, and technology combined with the latest digital advancements.
Innovative personalised learning
Learn on your own terms. Gain the skills you need to reach your full potential with digital study materials, available anytime, anywhere, through your 100% online study platform.
Rewarding your ambition
Distance learning is an affordable, tailored option that fits your lifestyle, with fee reductions available. Fees for online degrees can also be spread over the length of your chosen course.
Entry requirements for MSc Digital Marketing online
Applications to this course are paused: this course is not currently open to new applicants.
Typical offer
English language requirements
Book a webinar: discover the Walbrook difference
Curious about what makes Walbrook stand out? Our engaging webinars are your gateway to a world of possibilities. Each session is a journey through the unique features of online learning with us, designed to fuel your ambition.
Book a webinarMSc Digital Marketing online course details
Our MSc Digital Marketing programme spans key concepts from online and social media marketing to digital analytics, digital marketing strategy, and global brand management. Each module aims to equip you with theoretical knowledge, combined with practical applications, ensuring you're ready to enter the professional digital marketing world with confidence.
By the end of your masters, you’ll understand how to craft comprehensive digital marketing strategies that resonate with audiences, and gained hands-on experience with digital campaigns.
See how modules are organised by semester and learn how part-time study options can fit around your life.
See how our courses are structuredContact us about our online degrees
Any questions about our online degrees or studying at Walbrook? Our Enrolment Advisors are here to help.
Our office is open Monday to Friday from 8.00am to 5.30pm UK time (excluding UK public holidays).
Career opportunities: MSc Digital Marketing online degree
With businesses increasingly relying on digital channels to improve marketing performance, the demand for digital marketing professionals is at an all-time high across various sectors. This digital marketing MSc develops your expertise in areas such as brand management, consumer behaviour analytics, and digital strategy, preparing you for exciting digital marketing management roles in your future career.
After completing this digital marketing masters, you'll find yourself prepared for careers such as:
Digital brand manager
As a digital brand manager, you harness the power of the global marketplace to elevate brands to new heights. Brand management involves strategizing and implementing digital campaigns across various platforms, ensuring brand consistency, and engaging with diverse audiences worldwide. The insights you gain from consumer behaviour, market research and digital marketing analytics enable you to navigate the complexities of international markets, curate content that resonates on a universal scale, and leverage digital technologies to keep your brand at the forefront of industry trends.
Digital analytics specialist
The role of a digital analytics specialist places you at the heart of decision-making processes, where your analyses drive digital marketing strategy. With a firm foundation in digital analytics and strategies and analytical software and frameworks, you're adept at collecting, analysing, and interpreting vast amounts of data to optimise online presence and campaign performance. Your work informs budget allocations, content strategies, and user engagement initiatives, making you an invaluable asset to any digital marketing manager.
Customer experience strategist
Mastering the customer experience strategist role means revolutionising customer engagement across a mix of digital platforms and leading initiatives that ensure exceptional online customer journeys. From designing intuitive website interfaces to crafting personalised touchpoints across digital channels, your strategies foster brand loyalty and drive conversion rates. Your skills help brands stay at the pinnacle of customer satisfaction, adapting swiftly to the evolving digital consumer landscape.
Meet our Vice-Chancellor
As your Vice-Chancellor, I’m honoured to welcome you to Walbrook, an institution steeped in history yet firmly focused on your future. What sets us apart is how we prepare you to excel in careers that are shaping our world. I have always believed in the power of education to open doors and create opportunities, both for your personal growth and to make you a valuable asset to future employers. Let's leave behind one-size-fits-all education and truly unlock your potential.
Steve Hill
Vice-Chancellor, Walbrook
